BRISA SOCIAL RESPONSIBILITY CAMPAIGN RECEIVED A TOP RECOGNITION!:
Brisa has been engaged in an effective sensitization effort against traffic accidents in Turkey, through "Road Safety" programs and "Daytime Running Lights" campaign since 1999.

Through "Daytime Running Lights" campaign activities, which were actively supported by the Brisa dealer network, 200,000 drivers were reached and compared to the pre-campaign period one out of 100 drivers started to travel with running lights during day time. The campaign also reached nearly 300,000 children within the framework of their own safety in traffic.

In 2004 Brisa's "Daytime Running Lights" campaign was given “The Best Social Responsibility Campaign Award” by the Marketing Agencies Association Worldwide – MAA, leaving well-known creative work in the same category worldwide behind. The Award signified a concrete and impartial recognition for Brisa's leading approach in the field of social responsibility.